Our focus is on business support, sourcing, market entry and intercultural co-operation between China and Switzerland. We connect people, markets and ideas - with the aim of building sustainable partnerships and successfully realising projects.
René Bachmann
Managing Director
rene.bachmann@mybow.ch
René Bachmann is an experienced business supporter with many years of expertise in project management, portfolio management and product management. He has extensive experience in marketing, communication and business development - with a particular focus on the combination of technology, food and intercultural co-operation between China and Switzerland.
Sherry Yin
Marketing Manager
sherry.yin@mybow.ch
Sherry Yin supports mybow in the areas of marketing, communications and project management. Her work focuses on content development, social media, food concepts and the coordination of marketing projects. With her international background and keen sense of brands, trends and digital communication, she brings valuable insights to the further development of mybow. She oversees projects from concept to implementation and supports the team in creating content, campaigns and marketing materials.
Susan Wang
Marketing Manager, China Foods Alliance
susan.wang@mybow.ch
Susan Wang supports mybow in setting up and organising the activities of the China Foods Alliance. Her focus is on connecting companies, coordinating projects and fostering exchange between Chinese and European business partners. Thanks to her intercultural background and extensive network, she facilitates events, partnerships and initiatives in the fields of food, trade and international cooperation. With her open manner and organisational skills, she helps to successfully bring people, ideas and companies together and build long-term relationships.
Baiqing Chen
Supply Chain
baiqing.chen@mybow.ch
Baiqing Chen lives and works in Shenzhen and has been supporting mybow for many years as a reliable partner in the areas of procurement, supplier management and quality assurance. Thanks to his local presence and strong network, he oversees the search for, selection and support of manufacturers directly on the ground. He assists mybow with the evaluation of new products, the coordination of production partners, as well as quality controls and technical clarifications.
