Which digital signage screen is right for your venue?
Choosing the right digital signage display does not depend on its design or price, but on the conditions in which it will be used. The most important factors are the location, lighting conditions, weather conditions, power supply and the desired viewing distance.
With this guide, you can find out in just a few minutes which display solution is best suited to your business.
1. Where is the screen to be used?
Indoors for controlled indoor environments
Indoor displays are designed for indoor spaces with consistent lighting conditions. They offer excellent picture quality and are ideal for advertising messages, menus or product information.
Typical applications ◆ Restaurants ◆ Retail space ◆ Hotels ◆ Reception areas ◆ Shopping centres
Our recommendation Provided that no direct sunlight falls on the display, an indoor solution is, in most cases, the most cost-effective option.
Our recommendation Many displays appear significantly darker than expected in brightly lit entrance areas. We therefore recommend considerably higher brightness levels for such locations than for standard indoor areas.
The pixel pitch describes the distance between two LED pixels. The smaller this value, the sharper the image appears when viewed from a short distance.
OLED stands for Organic Light Emitting Diode. Unlike LCD, OLED does not require a backlight. Each individual pixel emits light independently.
Advantages ◆ Perfect shades of black ◆ Vibrant colours ◆ Extremely high contrast ◆ Very slim design ◆ Transparent displays are possible ◆ An impressive ‘wow’ factor