After more than 13 years, the trade fair in Hochdorf made its comeback. Hofdere 26 brought together local and regional businesses and offered companies the opportunity to showcase their products, services and innovations to a wide audience. Alongside numerous exhibitors, a varied programme of events fostered connections, exchange and a genuine sense of community spirit in Hochdorf.

A trade fair brings together businesses, visitors and the whole region. For the SMEs exhibiting, this also means that many companies are showcasing themselves in a confined space – and each one wants to be seen.

At Hofdere 26, mybow® demonstrated how mobile digital signage displays can complement an exhibition stand and raise a company’s profile.

Exhibition stands offer only limited space. It is often not easy to bring machinery, projects or services with you.

In contrast, a digital display can automatically showcase products, videos, client testimonials, promotional offers and insights into the company. Moving content grabs attention and gives visitors a quick impression of what a company is all about.

The screen isn’t the hero here – it’s the stage for the company.

Mobile displays are particularly well suited to trade exhibitions, specialist trade fairs, in-house exhibitions, corporate events and product launches. They take up very little space and can be easily integrated into an existing exhibition stand.

And you don’t necessarily have to buy a display to do this. With the mybow® Event Package, businesses receive a suitable display for up to five days, including delivery, set-up, a bespoke media loop and a personalised introduction.

Hofdere 26 offers exactly the right setting for this: a diverse range of SMEs, face-to-face interactions and companies keen to showcase who they are and what they can do. Digital signage complements the traditional exhibition stand by providing a flexible space for stories, products and the latest messages.

Then we’ll raise your company’s profile.