Marketing subscription for restaurants & SMEs.

The compact starter package for restaurants that want to maintain and professionally present their brand includes within one year:

Planning
- 4 on-site meetings of 1h each

Photo Shooting
- 1 photo shoot of 2.5 hours every 6 months
- 1 set per shooting
- Selectable from: Menu, Team and Restaurant 
- Photos serve as the basis for the mini-campaigns
- 20 photos each photoshopped

Visuals
- 4 x flyer design: incl. print one-sided 250 pcs. each.
- 2 x stamp cards incl. print 1'000 pcs.

Communication
- 4 x Update Google Business
- 4 x update landing page update**

**Landing Page
The traffic is directed to a specially created landing page with its own domain. Alternatively, the traffic can be directed to the existing website (mybow only processes Wordpress websites).

Runtime
- Min. term 12 months (trial period 6 months)
- Cancellation 3 months in advance

Additional prints
incl. data preparation & dispatch
- Flyer 250 pcs ** 
- Business cards 1'000 pcs **
- Menu cards 25 pcs **
**one-off additional CHF 99.-

Additional campaigns
- Price per campaign CHF 899**

Setting up the access points
mybow requires access to the relevant platforms. A flat rate of CHF 750 may be charged for setting up the authorisations and access.

Online advertising via Google Ads to achieve more targeted attention:

Google Ads
- Set-up Google Ads account
- Maintenance and optimisation keywords
- Adaptation of the keywords to the mini-campaigns
- Also includes the ads budget (approx. 500 clicks)

Runtime
- Min. term 12 months (trial period 6 months)
- Cancellation 3 months in advance

In coordination with the mini-campaigns, we show presence on Instagram and Facebook - with a weekly power post, targeted to your region.

Publication
- Derivation of the visuals from the mini-campaigns
- Publication on Insta & Facebook
- 4 boosted posts or reels per month

Boost
- Set-Up Meta Account
- Definition of the target group
- Maintenance and optimisation keywords
- Adaptation of the keywords to the mini-campaigns
- Also includes the ads budget (approx. 500 clicks)

Runtime
- Min. term 12 months (trial period 6 months)
- Cancellation 3 months in advance

With the digital customer stopper, you can present your daily menus, promotions or events wherever your guests pass by - directly on the street, in front of your restaurant or at the entrance. The subscription includes the hire of the device and the preparation and display of the content.

Renting the device
- Optionally 43" with rechargeable battery or 230V cable connection
- Devices suitable for outdoor use
- Set-up & software Wifi flexible content control
- Planning & support when obtaining authorisation
- Delivery and installation of the device

Upload Visuals
- 4 x Creation of the visuals
- 12 x preparation of the monthly weekly menus**
- 16 x upload of the visuals to the screens
- Technical support

**Documents delivered by the restaurant, delivery once a month for the whole month.

Runtime
- Min. term 12 months (trial period 6 months)
- Cancellation 3 months in advance

The well-known magazine provides an exclusive and personal insight into the diversity of the Central Swiss way of life! The high-quality publication is published six times a year and presents over 1,000 hotspots throughout Central Switzerland.

Reports
By choice: 
- 1 x double-sided report 
- 2 x one-page reports

Advertisements
- 6 x 1/2 page advertising block

* Special pages
Special pages such as front / back can be booked with a one-off payment (surcharge).

Publication
- Every 2 months
- Edition: 10,000 copies per issue

Locations
- Display: Central Switzerland region
- 1,000 locations such as hotels, restaurants, SMEs, etc.

Runtime
- Min. term 12 months (trial period 6 months)
- Cancellation 3 months in advance

To the magazine