Guests used to come through recommendations or walk-in customers.
Today, they decide digitally:
- via Google search
- via Instagram
- via online reviews
- in Google Maps
➡️ If you can't be found online, you will be overlooked - no matter how good the food is.
1. your website
Fast, mobile-friendly, with photos that whet the appetite, with menu, opening hours & reservation.
2. google business
Reviews, route, photos & current data.
3. social media (Instagram/Facebook)
Coherent pictures, reels, stories and regular posts are important. Anyone who hasn't posted anything since 2019 will be left standing. And the pictures posted should have been taken on site and not downloaded from a platform. That no longer works...
4. google ads
For targeted visibility in your location - ideal for new openings or slow days. But it is also a means of continuous branding.
The journey from searching for a guest begins with a click - and a professional digital presence.
Online marketing brings guests to your restaurant. But whether they stay - and come back - is determined by the experience on site.
What guests really appreciate:
🍽️ A beautiful and well-kept ambience
🥢 Good, honestly prepared food with local ingredients
😊 Warm, attentive and friendly service
🎯 A harmonious overall experience
What you show online influences what guests expect. If the visual language, design and message do not match the reality, disappointment will arise instead of trust:
- If you show high-quality food photos, the dish should look the same.
- If you talk about authenticity, it has to be noticeable in the service.
- If your appearance conveys style, guests will expect exactly the same in the restaurant.
➡️ A coherent experience can only be created if the online presence and the real experience match.
Both are needed to round off the experience harmoniously:
- A digital strategy to be found at all
- An on-site experience that fulfils or exceeds expectations
We combine visibility with substance:
✨ Web design with style & speed
📍 Visibility through SEO, Google Business & Ads
📸 Authentic food photography
🎥 Social media support that suits the company
Online, analogue and emotionally coherent. This is the only way to create a brand that attracts guests - and retains them.
More guests don't come by chance. They come when you are visible online and credible on site.
mybow accompanies you on both levels - digital & real. So that guests don't just come - they stay.
