China Foods Alliance - We build culinary bridges.

We at mybow® realise projects with substance - brands, platforms and events that tell stories and inspire with culinary delights. Our focus is on gastronomy, food start-ups and cultural bridge builders. Here we show what holistic brand development looks like in practice.

The China Foods Alliance®The "Pin" programme promotes and preserves authentic Chinese culinary traditions, strengthens cooperation between Chinese restaurants and local businesses, improves the quality and visibility of Chinese cuisine and promotes cultural exchange between China and Switzerland.

The China Foods Alliance®is the ambassador of Chinese food culture.

- Overcoming cultural barriers and improving understanding of the respective cultures
- Building business relationships between Chinese restaurants and local suppliers and access to fresh, local produce
- Creating market access for manufacturers from the catering industry to the respective markets

- Mediation of Knowledge and insights into the Chinese food culture
- Improvement of the public perception of Chinese food culture
- Creation of new Business opportunities
- Promotion of the culinary variety in Switzerland

- Idea and business development

- Brand development & design
- Web presence & e-commerce
- Content Creation & Editing
- Community communication
- Project management & strategic support

Why take part?
- They support cultural activities with cultural depth and social relevance
- You benefit from the reach, media work and network of mybow GmbH
- You are actively shaping the future of Asian food culture in Switzerland

Your options:
- Partnership: z. e.g. as an SME, catering business, association, cultural institution
- Sponsoring:Support for events, content or products
- Impact investment: Support in content, community or platform expansion
- Cooperation:in the form of recipe developments, pop-up kitchens, workshops
- Financial investment:Participation in the project or targeted project or educational formats

We look forward to your ideas and the joint further development of the China Foods Alliance.

📩 info@chinafoods.ch